pricewise · blind-spot
Your competitors changed prices 4 times this week. You didn't notice.
Pricewise tracks every competitor's price daily, alerts you to changes, and suggests the price that maximizes your profit — not just matches the lowest.
the math · why this exists
Profit left on the table
The average loss for a $50K-revenue Shopify store that prices one bestseller 8% below market for 6 weeks.
Cart abandon rate
Buyers who back out when your price is 10%+ above the cheapest competitor. Source: Baymard Institute, 2024.
Enterprise tooling tax
Prisync, Competera, and Skuuudle start north of $500/mo and assume you have 1,000+ SKUs.
Pricing tools are built for enterprise. We built one for sellers doing $10K–$100K a year who actually need it — and don't have a margin to give away to a software vendor.
early users · the math so far
$2.3M
SKU value tracked across early users
4.7×/wk
Avg competitor price changes per SKU
$28
Avg weekly margin recovered per SKU
Pricewise told me my hero SKU was $4.20 too low for six weeks. The recovery math made the subscription cost back in three days.
I stopped checking Prisync's 50-column dashboard. I just look at the green number every morning.
The reasoning text is what hooked me. Every recommendation tells me why — not just what.
how it works · three steps
Add. Track. Recommend. That's the whole product.
01
Add your SKUs and competitor URLs
One product per row. Cost, current price, target margin, up to five competitor URLs. Most sellers finish their first 10 SKUs in under 8 minutes.
/add-product
draft · unsaved
SKU
Nike Air Max 90 — Black/White, sz 10
cost
$48.00
current price
$129.99
target margin
35%
competitor urls · 3 of 5
- Goatgoat.com/sneakers/air-max-90-black-white
- StockXstockx.com/nike-air-max-90-black-white
- MaxFitmaxfit.shop/p/airmax90-bw
02
We track every URL on a 24-hour cycle
Daily at 02:00 UTC the scraper walks every competitor URL, writes the result to your history, and flags anything that moved more than 10% since yesterday.
/products · 3 active
last scrape 02:14 UTC
| sku | your price | competitor avg | 24h delta | alert |
|---|---|---|---|---|
| Nike Air Max 90 — BW 10 | $129.99 | $128.50 | -2.8% | hot |
| Allbirds Wool Runner — Charcoal | $94.00 | $96.20 | +1.2% | — |
| Adidas Samba OG — White / Black | $98.50 | $104.00 | +0.4% | — |
green = competitor raised · red = competitor cut
03
One recommendation per SKU. With the math.
Not a dashboard of 30 columns. One number per product, one paragraph of reasoning, two action buttons. Apply it, save it for review, or close the card.
/products / nk-am90-bw-10
recommendation · 03:14 UTC
suggested
Competitor MaxFit dropped from $129.99 → $124.99 yesterday. At $124.50 you stay $0.49 under, your margin holds at 37.2% (target 35%). Estimated impact: +$340 profit this week.
margin
37.2%
vs 2nd-low
$0.49
conv lift
+18%
us vs them · one screen of math
Same job. Different priorities.
Every row is a real tradeoff we made. Where their business model wins is where yours loses, and vice versa.
most pricing tools
Prisync · Competera · Skuuudle
pricewise · $29 / mo
Built for indie ecom, by an indie founder
We're not better at pricing software. We're aimed at a different customer.
the moat · how we differ from a tracker
One number per SKU. With the reasoning above it.
Every other tool shows you a column of competitor prices and leaves you to do the margin math. Pricewise does the math.
Nike Air Max 90 — Black / White, size 10 · sku NK-AM90-BW-10
generated 2026-05-13 · 03:14 UTC
Recommend: lower to $42.99.
Competitor MaxFit dropped from $48.00 → $43.50 yesterday. At $42.99, you stay $0.51 under, your margin holds at 37.2% (target: 35%), and conversion rate has historically been +18% higher in this price range. Estimated impact: +$340 profit this week.
suggested
$42.99
current
$48.00
margin
37.2%
floor
$32.50
weekly impact
+$340
This is the actual output. No "AI-powered insights" vagueness, no “optimization opportunities” — just the math, the reasoning, and a number you can act on.
pricing · the actual numbers
Two plans. Both have a 14-day trial. No credit card.
Both plans include the full recommendation engine. The difference is how many SKUs you're defending and how often you want fresh data.
plan · starter
Starter
For sellers with one or two niche stores.
- 20 SKUs tracked
- 100 competitor URLs
- Daily 02:00 UTC scrape
- Email alerts on >10% moves
- Margin-aware recommendations
- CSV import / export
plan · pro
recommendedPro
For sellers actively defending a catalog from competitors.
- 100 SKUs tracked
- 500 competitor URLs
- Hourly checks (business hours)
- Slack + email alerts
- Bulk apply-price action
- API access for your own dashboards
14-day free trial · No credit card · Cancel anytime · start now
Pricing in USD · Billed monthly via Stripe